CREATIVE DIRECTOR + CREATIVE PRODUCER

Led brand strategy and concept development, shaping the brand’s identity, positioning, and visual direction. Styling talent. Copywriting across social campaign and newsletters. Oversaw the redesign of key assets, including logos, color palettes, and typography, ensuring a cohesive aesthetic. Directed creative asset development, from photoshoots and video production to marketing materials and digital content. Managed campaign execution, cross-team collaboration, and production logistics, including location scouting, shot lists, scheduling, and budgeting.